Custom Market Intelligence Platform for Success & Innovation

Custom Market Intelligence Platform for Success & Innovation

Company Overview

Eliminate Data Silos & Unlock New Efficiency With A Market Intelligence Platform

Our client for this project is a reputed company that provides market intelligence services for chemical businesses. Their services include tracking current and historical pricing trends, monitoring import/export volumes, tariffs, and regulatory development in different jurisdictions. They had everything in place except for a market intelligence platform.

After an initial SWOT analysis, we knew we had the answers to their questions. After careful planning and consideration, we developed a robust market intelligence platform for the client. What were their expectations from the platform? How did we deliver? What methodology did we use? This case study will shed light on the project’s challenges, solutions, and other aspects.

Business Challenges

  • Manual Data Entry

    The biggest challenge was to eliminate manual data entry. Besides being painfully slow and error-prone, manual data entry hampered the productivity of the client’s employees. We had to develop an automated solution.

  • Siloed Data

    Data from various sources made analysis complicated and time-consuming. The client wanted a system to integrate data from multiple sources, clean it, and store it in a single repository to facilitate data analysis.

  • User Interface And Download Options

    The client's current platform was outdated and had a complicated user interface. The client wanted a platform with a simple user interface that provided download options in multiple formats.

Business Solution

Data Acquisition And Maintenance

We developed a platform with automated data acquisition tools to import data from multiple sources like spreadsheets, existing systems, and legacy systems. Furthermore, we also implemented data validation checks to ensure data integrity and accuracy.

Data Integration And Analysis

Our market intelligence platform successfully integrated data from multiple sources, including software, existing systems, spreadsheets, and legacy systems, for seamless integration and analysis. The tool also includes data visualization tools to discover new trends and insights.

Simpler User Interface

After repeated discussions and refinements, we created an intuitive and user-friendly interface for the market intelligence platform. It has robust and simple functionalities and allows users to export data in various formats like CSV, PDF, Excel, etc.

Market Intelligence Platform for Success & Innovation

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Conclusion

Tridhya Tech completed the project in approximately five months using the Agile methodology. It allowed for iterative development and real-time feedback while prioritizing user needs and changing business requirements.
Leveraging Vuexy theme selection’s pre-built components and clean design language allowed us to develop a platform with a user-friendly interface. This streamlined the development process and helped us focus on the core functionalities. Built on a scalable architecture, the system can handle vast volumes of data. Furthermore, we automated repetitive tasks like data cleaning, validation, and transformation to boost efficiency.

Applied Technologies

Laravel

PHP

MySQL

Vue.js

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